{"id":225,"date":"2010-03-04T11:36:00","date_gmt":"2010-03-04T14:36:00","guid":{"rendered":"http:\/\/scienceblogs.com.br\/hypercubic\/2010\/03\/deu-branco-no-dead-line\/"},"modified":"2010-03-04T11:36:00","modified_gmt":"2010-03-04T14:36:00","slug":"deu-branco-no-dead-line","status":"publish","type":"post","link":"https:\/\/www.blogs.unicamp.br\/hypercubic\/2010\/03\/deu-branco-no-dead-line\/","title":{"rendered":"&#062;Deu branco no dead-line"},"content":{"rendered":"<p>&gt;<\/p>\n<div align=\"justify\">Em jornalismo (e em outras \u00e1reas da comunica\u00e7\u00e3o), <i><b>dead-line<\/b><\/i> \u00e9 o prazo final para entrega de uma mat\u00e9ria ou fechamento de uma edi\u00e7\u00e3o. Eventualmente, pode haver um estouro no <i>dead-line<\/i> por alguma not\u00edcia urgente ou por excesso de mat\u00e9rias para editar. <\/div>\n<div align=\"justify\"><\/div>\n<div align=\"justify\">N\u00e3o foi este o caso de um jornal ingl\u00eas da era vitoriana que se viu obrigado a cobrir um espa\u00e7o em branco com algo que nem existia: <\/div>\n<blockquote>\n<div align=\"justify\"><\/div>\n<div align=\"justify\">Uma farsa que n\u00e3o enganou os s\u00e1bios, mas que quebrou-lhes a cabe\u00e7a, foi a que ficou conhecida como falso Dutch Mail [Correio Holand\u00eas]. H\u00e1 uns cinquenta anos, um artigo apareceu no <i>Leicester Herald<\/i>, um jornal de prov\u00edncia ingl\u00eas. Sob o t\u00edtulo \u201cThe Dutch Mail\u201d anunciava-se que o artigo chegara muito atrasado para ser traduzido e que havia sido montado e impresso no original. O artigo atraiu muita aten\u00e7\u00e3o e muitos estudiosos do Holand\u00eas correram para a imprensa dizer que aquilo n\u00e3o estava em nenhum dialeto que eles conhecessem. Finalmente, descobriu-se a farsa. Sir Richard Phillips, o editor do jornal, recentemente contou a hist\u00f3ria de como a pe\u00e7a foi concebida e executada: \u201cNuma noite, antes da nossa publica\u00e7\u00e3o, meus homens e um garoto colocaram de cabe\u00e7a para baixo os tipos de duas ou tr\u00eas colunas do jornal. N\u00f3s tinhamos que aprontar tudo de algum modo, pois os coches, \u00e0s quatro da manh\u00e3, recolhiam quatro ou cinco centenas de exemplares [para entregar]. Ap\u00f3s todos os esfor\u00e7os, nos faltava quase uma coluna, mas havia uma tentadora coluna de &#8216;<i>pi<\/i>&#8216; [letras misturadas] na galeria. Subitamente, invadiu-me a ideia de que aquilo poderia passar por Holand\u00eas. Eu montei a coluna e passei por cima dos escr\u00fapulos do chefe da oficina. Ent\u00e3o, a edi\u00e7\u00e3o saiu com seu quebra-cabe\u00e7a filol\u00f3gico para aborrecer as mentes dos honestos leitores agr\u00edcolas. N\u00e3o havia muito tempo para fazer uma coluna em Ingl\u00eas pleno para a edi\u00e7\u00e3o local\u201d. Sir Richard encontrou um homem em Nottingham que, durante trinta anos, preservou uma c\u00f3pia do <i>Leicester Herald<\/i> \u00e0 espera de que um dia a carta fosse explicada. <\/div>\n<p>\u2014 <i>Lippincott\u2019s Monthly Magazine<\/i>, Setembro de 1888<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>&gt; Em jornalismo (e em outras \u00e1reas da comunica\u00e7\u00e3o), dead-line \u00e9 o prazo final para entrega de uma mat\u00e9ria ou fechamento de uma edi\u00e7\u00e3o. Eventualmente, pode haver um estouro no dead-line por alguma not\u00edcia urgente ou por excesso de mat\u00e9rias para editar. N\u00e3o foi este o caso de um jornal ingl\u00eas da era vitoriana que [&hellip;]<\/p>\n","protected":false},"author":486,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_eb_attr":"","editor_plus_copied_stylings":"{}","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"material-hide-sections":[],"pgc_sgb_lightbox_settings":"","_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[79,115,188],"tags":[],"class_list":["post-225","post","type-post","status-publish","format-standard","hentry","category-curiosidades","category-fail","category-jornalismo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&#062;Deu branco no dead-line - hypercubic<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.blogs.unicamp.br\/hypercubic\/2010\/03\/deu-branco-no-dead-line\/\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Renato Pincelli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.blogs.unicamp.br\\\/hypercubic\\\/2010\\\/03\\\/deu-branco-no-dead-line\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.blogs.unicamp.br\\\/hypercubic\\\/2010\\\/03\\\/deu-branco-no-dead-line\\\/\"},\"author\":{\"name\":\"Renato Pincelli\",\"@id\":\"https:\\\/\\\/www.blogs.unicamp.br\\\/hypercubic\\\/#\\\/schema\\\/person\\\/c7be1e2811d061a75d3b4f4960eb53bd\"},\"headline\":\"&#062;Deu branco no dead-line\",\"datePublished\":\"2010-03-04T14:36:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.blogs.unicamp.br\\\/hypercubic\\\/2010\\\/03\\\/deu-branco-no-dead-line\\\/\"},\"wordCount\":377,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.blogs.unicamp.br\\\/hypercubic\\\/#organization\"},\"articleSection\":[\"curiosidades\",\"FAIL\",\"jornalismo\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.blogs.unicamp.br\\\/hypercubic\\\/2010\\\/03\\\/deu-branco-no-dead-line\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.blogs.unicamp.br\\\/hypercubic\\\/2010\\\/03\\\/deu-branco-no-dead-line\\\/\",\"url\":\"https:\\\/\\\/www.blogs.unicamp.br\\\/hypercubic\\\/2010\\\/03\\\/deu-branco-no-dead-line\\\/\",\"name\":\"&#062;Deu branco no dead-line - 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